Speaking of golf, the brand Callaway has withstood time and has become analogous to the sport. In fact, it is the best known among golf equipment being sold in the market and after such a long time, it remained recognized all over the world.

At first, its concentration is only on golf equipment, clubs and balls manufacturing. Overtime, it has also ventured into sports apparels, footwear, watches, timepieces and various accessories.

The golf equipment by Callaway is the reason why Mr. Ely achieved for himself an international iconic status. His very first masterpiece is the Big Bertha, a marvel club which head is made of a 190cc steel club. It can hit the furthest even with minimal efforts and skill. The Big Bertha made a strong impact in the world of sports when it set the new standards for golf. Who then has ever imagined that a cheap wooden driver can turn into something as big as this?

The success of Big Bertha brought Callaway to fame and it became public on the New York Stock Exchange. The product itself also became a precious item in every golf equipment store.

Famous Personalities and big celebrities have contributed in making Callaway a household name. Some of them are professional golfers Arnold Palmer and Gary Player, Microsoft founder Bill Gates, and songsters Celine Dion and Alice Cooper.

In spite of the success obtained by the rest of Callaway’s golf equipment such as Fusion Fairway Woods, X-18 Irons, Wide Sole Irons, HX Series golf balls and so on, the Big Bertha remained as the flag that the company bears. If you may ask, what is it in Big Bertha that makes it notable? It is that shortened design which marks the customary hosel lengthwise measurement by several inches. This feature can shift some weight near the club in every swing.

If you want to know more about Callaway and its products, you can find them on golf equipment blogs.